How to Write a Commercial Real Estate Ad. If you're selling commercial real estate, consider the interests of the prospective buyer of commercial property. They're different than the residential real estate shopper. Write an attention-getting ad for commercial property.
Give accurate details of any structures on the property. List the full dimensions of the footprint of the building. List square footage of various interior areas. Detail available warehouse space, office space, meetings areas, bay and utility areas and retail space.
Detail the exterior space regarding acreage, zoning and land use. Be specific about parking areas, any additional structures and their uses, and the possibility of future expansion.
Tell the reader exactly where the property is located. Make specific references to distances from highways, airports and areas landmarks as applicable. Discuss neighboring properties, what kind of businesses operate nearby and what kind of traffic is generated as a result.
List previous uses of the building and relative success. State traffic and gross income generated by the property in commerce, product, sales or other units as applicable.
Name the business currently operating at the site. Briefly mention why the property and/or business is now for sale.
List all fixtures and equipment that may be included in the sale. Detail the general condition of major elements.
Specify asking price, terms of the sale and any special options the seller offers. Include information about tax incentives and financing options.